What happens once function is determined during product design?

Once the function of a product is determined during the design process, selecting features becomes a crucial next step. The function provides a clear understanding of how the product is intended to be used, which directly informs the features that will support that use. For instance, if the product is designed for high-performance athletic wear, the features selected might include moisture-wicking technology, breathability, and durability. This selection process ensures that the product meets the user's needs and expectations effectively.

While colors, materials, and sizes are all important aspects of product design, they typically follow the determination of function and features. Focusing first on function and features helps to create a coherent product that aligns with its intended purpose before moving on to the aesthetic and physical attributes. This logical progression is essential for ensuring that the final product is both functional and appealing to its target market.