What does Lululemon consider as a measure of success?

Lululemon prioritizes making a positive impact on customers and communities as a primary measure of success. This focus reflects the brand's commitment to promoting a healthy and active lifestyle, fostering community engagement, and enhancing the overall well-being of its customers. Lululemon believes that success is not solely defined by financial metrics or market share, but also by the ability to inspire and uplift individuals and communities through its products, values, and initiatives.

The brand actively participates in community events, wellness activities, and sustainable practices, emphasizing that building strong relationships and contributing positively to society are pivotal to their mission. This holistic approach distinguishes Lululemon from many traditional companies that primarily evaluate success through financial growth or market positioning. Such a perspective nurtures customer loyalty and brand advocacy, leading to long-term success beyond mere financial gains.