What does 'entrepreneurship' signify in Lululemon's core values?

In the context of Lululemon's core values, 'entrepreneurship' signifies a proactive and innovative approach to work, emphasizing the importance of taking ownership and embracing creativity. The value of entrepreneurship encourages individuals to continuously innovate, which means not only seeking new ideas and improvements but also being willing to take risks and experiment in order to achieve success.

Owning one's results highlights accountability, where employees are responsible for both the outcomes of their actions and the processes that lead to those outcomes. This intrinsic motivation to innovate and improve fosters a dynamic work environment where team members feel empowered to make decisions that contribute to the overall goals of the company.

Focusing on entrepreneurship aligns with Lululemon's commitment to promoting an energetic and forward-thinking culture, thereby supporting their mission and vision in the marketplace. This is why the concept of innovation and ownership is central to their interpretation of entrepreneurship.